Relax Gaming, the igaming aggregator and supplier of unique content, has agreed a Powered By Relax partnership deal to integrate OneTouch Technology’s suite of games.
The latest game studio to benefit from the industry’s leading distribution programme, the platform-to-platform deal will provide OneTouch access to Relax’s host of tier-one operators, as well as unmatched speed to market.
Combining innovative mobile-first designs with sharp single-touch interactivity across slots, table and live games, OneTouch develops its content to provide a superior online gambling experience on both desktop and hand-held devices.
The agreement further enhances the diverse selection of quality games available to Relax’s clients – which has seen notable expansion in recent months across multiple European markets.
Testament to Powered By Relax’s credentials as the industry’s preferred platform, Relax was chosen by 13 leading gaming suppliers as their primary distribution channel in 2020, with plans for a wealth of additional content to be added in the coming months.
Commenting on the deal, Simon Hammon, CPO at Relax Gaming, said: “OneTouch’s focus on technology and high-quality content represents the ideal partner for us and our operators.
“The deal highlights the value that Powered By Relax brings to the table both for us and for studios, allowing for content to be exposed to the leading operators at speed. We look forward to many years of success together.”
Petra Maria Poola, Head of Business Development and Operations at OneTouch, added: “Relax’s network includes an impressive range of high-profile operators in regulated markets across the globe, which makes it the perfect platform to power our growth.
“Our immersive gaming suite, which has been lauded for its mobile-oriented designs and intuitive gameplay, will continue to draw new players from a host of demographics thanks to this agreement.”
Relax now offers its partners more than 1,500 online casino games, featuring headline slots from its in-house studios along with a vast collection of content aggregated through its Silver Bullet and Powered By Relax partnership programmes.
Recognised by the industry as a true driver of differentiation, Relax Gaming has won a host of awards for its approach, recently celebrating “Casino Content Supplier” at the 2021 EGR Awards in February, as well “Casino Software Supplier” at last year’s EGR B2B 2020 Awards.
